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An Easy Way To Include RSS In A Web Site!
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| by Lil Waldner |
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 RSS has become a very important issue
for web site promotion. This method helps to update web
sites daily. A web site will always look actual.
Why is RSS important?
Visitors like always fresh content on a web site. A web
site is attractive, if there is always something new on
it. RSS is a more and more important tool in the field of
Search Engine Optimization. Important search engines and
their crawlers prefer web sites that display fresh content
periodically to web sites that remain static. A web site
should be updated daily or at least weekly. Web sites that
often show new content have a better chance of getting
indexed and ranked high in search engines.
Definition of RSS and XML
The acronym RSS means either Really Simple Syndication or
Rich Site Summary. It is is a format for syndicating news
and the content of news-like sites. It has been originally
developed by Netscape. RSS is an XML-based format and XML
means Extensible Markup Language.
How can RSS be used practically?
A web site owner can use RSS in order to import news,
articles ore permanently refreshed marketing offers in a
website. There are several sources in the internet to feed
a web site with fresh content. Advanced webmasters who
know XML can create and update their own content to their
web site daily.
There is, however, a free tool that every web site owner
can use easily and import daily fresh content to the web
site.
RSS include
The site rss-info.com
provides a simple form, where the URL of the feed of the
news or articles can be typed in. There are some functions
that allow to customize the appearance of the content on
the web site. It’s possible to integrate the content in
three ways: JavaScript, IFrame or PHP. Then the Create
HTML button has to be pushed and the source code can be
copied and pasted in the source code of the web site.
You can see an example of such a source code in
JavaScript:
You will get the news by yahoo with the above source code,
but you can choose another RSS Feed of one of the several
free services and replace yahoo with a news source of your
choice. This simple tool allows web site owners with basic
knowledge to update their web site daily.
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| About
the Author: Lil Waldner is a
business economist. She is experienced in project
management and marketing. She has worked as editor of
newspapers and she has written booklets and essays with
economic and public issues. Visit her web sites: Affiliate
Programs Directory or AGM
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