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 Introduction
Banner exchanges allow you - as a website owner - to
exchange traffic with other website owners. There are many
banner exchange networks that provide a free banner
exchange program. The process to participate in one of
this programs is like this: sign up, upload your banner,
add the HTML code on your website (on as many pages as you
want), start receiving free traffic. So prerequisites are:
your own website (because you need to be able to edit your
pages), and a banner (.gif or .jpg file). There is plenty
of help online for creating an attractive banner, try
using a free web-based banner creation tool.
Most banner exchanges offer a 2:1 ratio, which means that
for each two banners you show on your website (two
impressions) your banner is displayed once on another
website.
Usually banner exchanges don't provide a great click-thru
rate. Even if you produce an awesome banner for every 1000
banner impressions only one to ten will generate a click.
So traditional use of banner exchanges is not a great
deal.
Strategy
Here is the secret you should know: Join banner exchanges
which give you credit for other people who sign up in that
exchange through your site. I personally am a member of 2
banner exchanges. They give me credit when someone signs
up for their free service through my site. They are giving
me credit for hits equal to 10% or even 20% of whoever's
site I referred to them. In other words, when someone who
gets 1,000 hits a day on their website joins through my
banner on my webpage I will receive up to 100 impressions
a day (considering 20% from referrals and 2:1 ratio)...
That is extra banners that will shown for me automatically
every day from now!
When I have 20 people joining a banner exchange through my
site and each one of them averages 100 hits a day - This
is 2000 total hits or 200 banner impressions for me. That
is extra hits I will get every day automatically. These
referrals can begin to build over time until you are
getting a whole lot more credits from your referrals than
you are getting from your own website.
Now, multiply those banner viewings by joining 2, 3, or 4
banner exchanges and you can start getting the picture. A
year from now (I wouldn't say this is a get rich quick
scheme) you can be getting thousands of hits daily from
your own credits and the credits of those you have
referred to the banner exchanges.
Now let's get down to the basics of which banner exchanges
I recommend you join to start putting this plan into
action on your website. As I said above, I am personally a
member of 2 banner exchanges. I have joined and reviewed
more of them, but I am most satisfied with these two
exchanges: LinkBuddies and Relmax.
LinkBuddies
The first site I recommend you to join is LinkBuddies. For
every member you refer to LinkBuddies, you will receive
20% of that member's credits for life! LinkBuddies also
gives you 500 FREE impressions just for joining. Other
features include a wizard-based banner creator and banner
targeting.
To join visit http://www.linkbuddies.com/?ref
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