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 The ebook revolution is here! The
Internet now makes it possible to come up with an idea,
turn it into an ebook, distribute it over the Internet,
and start making money - all in 30 days or less. In the
offline world, 30 days wouldn't typically even be long
enough to start getting rejection letters back from
publishers. We say this with confidence because we have
both gone from book idea to book sales in a matter of
weeks - not once, but many times. Between us, we have 10
ebooks currently selling on the Net. Several of our books
have brought us five figures in income. Jim holds the
record between us with one release that made an astounding
$43,000 in 30 days.
Here are two discouraging myths you should be aware of:
Myth #1 - It takes a lot of money to
promote an ebook.
Fact: It doesn't. Despite what anyone says to the
contrary, online information publishing is still the
fastest, cheapest and easiest way for the
"little" guy to earn a nice living online with
virtually no risk and very little money (less than $100).
Myth #2: You have to be a writer to
make money with ebooks.
Fact: You don't have to be a "writer" in
order to create a best selling ebook - and it often helps
if you're not!
Maybe you've heard that ebooks don't sell. That's not
entirely a myth; in a way, that's true. What sells in
bookstores will generally not sell well on the Internet.
Although author J.K. Rowling has sold more than 100
million copies of her "Harry Potter" books
worldwide, it's unlikely she would do well selling her
stories in ebook form.
But ebooks sell like hotcakes when they contain PRACTICAL
information in ready-to-use form. Not pages of pages of
long, flowing prose like you find at Borders and Barnes
and Noble. On the Net, people buy step-by-step,
cut-to-the-chase information they can use to solve
problems in their everyday lives.
eBooks on how to negotiate the best price on a car, how to
sell your home without paying a real estate agent, how to
build muscle mass quickly, and other narrowly focused
topics that solve a problem, are selling VERY well - at
this very moment!
Why is this so? Because the main reason people are online
in the first place is to find information - 9 times out of
10, according to a landmark survey.
So if you can interest people in extending their search
past looking for free information into purchasing an
information-rich, well-organized, ready-made SOLUTION to a
pressing problem, you can sell ebooks... You can sell a
LOT of them.
Jim has sold more than 5,000 ebooks in the last 10 months.
David's publishers have asked him not to reveal how many
ebooks he's sold, but just type his first and last name
into Google and you'll find more than 20,000 Web pages
where his name appears. The vast majority of those pages
have something to do with one of his ebooks.
One more thing: It doesn't need to take very long to write
an ebook. Why? Because many "book books" are
like encyclopedias in prose form - they cover everything
imaginable about the topic.
eBooks aren't like that. They go right to the meat of what
people need to know to solve a problem. They have
information about everything necessary to solve a problem,
but no "filler" information that takes so long
to write - and takes readers so long to sift through.
 Here are four mistakes ebook authors make that
typically reduce or prevent sales:
1. They don't write to a specific,
target audience.
The biggest mistake most ebook authors make is they
don't clearly define, identify and visualize who they are
selling their ebook to. On the Web, to be successful, you
must write to a specific group of people who have specific
interests. Make sure that you know exactly who is going to
buy your ebook, and where you can find them online.
2. They don't automate as many of
their business activities as possible.
Selling ebooks, though it is highly profitable, is
not a business where you make hundreds of dollars per
sale.
Automate everything you can - credit card processing,
ebook delivery, as much technical support as possible.
3. They don't have a compelling
title for their ebook.
Use words that convey the benefit of what's in the
ebook, as well as words your audience is familiar with.
A bad title for an ebook: "Online Marketing for
Newbies." A good title for the same ebook: "97
Ways to Promote Your Website - No Experience
Required."
4. They try to cover too much
ground.
Many ebook authors convey a lot of information but
don't cover anything in-depth. As a result, they never
fully explain anything in enough detail to provide any
useful value to their readers.
As long as you are aware of these mistakes and put in a
little effort to avoid them, your chances of success are
VERY high.
So, if you know a lot about something - or even if you
don't - you can put together and market an ebook quickly,
and make a lot of money quickly as well. The large
traditional publishers may never understand or agree with
this, but that's actually to your benefit. It keeps the
playing field level and offers you, the entrepreneurial
author, unlimited opportunities for many years to come.
Simple "Traffic Machine" brings Thousands of NEW
visitors to your website for weeks, even months... without
spending a dime on advertising! ==> "Turn
Words Into Traffic"
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