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 If you're involved as an affiliate
for any product, you've probably wrestled with how you can
sell the product on eBay.
After all, eBay offers you a massive potential audience of
147 million members. And people who read about your
product will likely have found it by searching thus saying
they are interested in the product area in which your
product resides.
The bad news, however, is that there is no easy way to
market affiliate products on eBay!
First of all, if you haven't heard of affiliate selling,
here's a very quick description of how it works.
Fundamentally, selling an affiliate product requires that
you get interested buyers to click on a special link. This
link takes the person to the product owner's sales page.
More importantly, the link also contains your unique
affiliate code - it is this code which ensures that sales
made from your introductions are recorded in your
affiliate account. Finally, if your prospect purchases the
product, it is the owner who handles product delivery and
who also you with your sales commission payment.
On eBay, you could easily set up an auction saying how
marvelous your affiliate product is. You will certainly
attract a number of people who would be interested in
buying. The problem is, you have no legitimate way of
selling it to eBay members!
It's against eBay's rules to have a link in your auction
page which takes your readers away to another website to
make a sale.
Also, if you think about it, you don't have the affiliate
product to deliver. There's no mechanism for you to make
the sale on eBay, and deliver the product. If you recall,
this is handled automatically by the product owner.
So here are two ways in which you can tap into the eBay
market with your affiliate products.
1. The Simple System
You create an auction which explains the benefits of the
affiliate product you're promoting.
What do you offer on your eBay auction for the affiliate
product?
You sell the information on where to get hold of this
superb product. And you sell these details for just one
penny.
Whenever someone "buys" your information, you
send them an email saying thank you for your purchase. You
then explain they don't really need to send you a penny,
and here is the link to the fantastic product in which
they've expressed an interest.
Of course, the link is YOUR affiliate link.
By the way, in your auction description page please think
of a new angle for the product. You'll find almost
everybody who is an affiliate for any popular product will
be using the suggested sales material supplied by the
product owner.
This means that you just appear to be one of many, and the
standard sales pitch will be littering the internet. Your
interested purchaser has probably seen some of these
already. Why should they take notice of your one penny
auction for the same product?
Lace your auction description with personal and credible
information about the product, and you will get some of
those prospective buyers to go with you.
Incidentally, you could find that your one penny auctions
are removed by eBay. After all, a one penny auction
doesn't bring eBay very much by way of listing or final
value fee.
If this happens to you, you could try system 2 below, and
you can also place your one penny auction on other auction
sites such as Yahoo, Amazon, QXL etc
2. The Not as Simple System
With this system, you need to do a little research before
you launch your eBay auction for your affiliate product.
The objective here is to create a package of items which
are related to your affiliate products, and which you
auction at 0.99 cents or pence.
First off, you need to create a 2 or 3 page report about
your affiliate product. Ideally this should be based on
your personal experience with the product. Failing that,
it should be written in your own personal style. The key
point is that it must include your affiliate link to the
product.
The next step is to find other items for your
"package", you do this by using Google search to
locate related free products.
Let's suppose you're an affiliate for an ebook which
teaches how to paint and draw figures. On Google you would
search for something like "figure drawing" free.
It took me under 10 minutes to locate the following
freebies:
Photographing Your Artwork (free ebook)
3D Figure Drawing Studio software (free trial)
How to Sell Your Art (free newsletter)
And there are many more you could unearth given a little
more research time. Be a little careful in your selection
- you don't want to give away something which will compete
with your affiliate ebook.
Having found your items, what you now do is bundle them up
and add them to your 2/3 page report. You then create an
auction which offers the whole package for 99 cents or
pence.
There's no way eBay can possibly object to this auction.
As you can see, all it really takes to get your affiliate
product in front of eBay's massive market place is a
little creativity.
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