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If you've been building an opt-in
list, you are on the right track to making a living
online. If you have yet to start building your list, you
need to get started right away! A quality list is worth a
lot of money, if you know how to use it. Notice the word
'quality'....not 'quantity!' A list does not have to be
huge to turn a profit. Again, if you have a quality list,
you can turn out a quality newsletter, and then you can
learn how to use your newsletter to promote your affiliate
programs.
First you should note that the newsletter must be of high
quality. Just sending your list advertisements will not
cut it in today's competitive online market place. Your
subscribers do not want advertisements - they can find
those anywhere. What they want is quality up-to-date
information. As a marketer, you produce that information,
and build the information around one of your affiliate
programs.
Start by choosing a product that you feel your highly
qualified list will be interested in. Really think about
this long and hard, and make sure that you pick a quality
product or service. If you've used your newsletter in the
right way up to this point, your subscribers will put a
lot of faith in your recommendations - and you are about
to make a recommendation.
With that product, write an article. The article should
not be about the product - unless it is a review of the
product. Instead, it should pertain to something that
relates to the use of that product. For instance, if you
are advertising a shampoo, you would probably want to
write an article about hair care - not about the shampoo.
You can work the product into the article in various ways.
For instance, if you are just promoting one product with
your article, at the end of the article, you might suggest
to your readers that using brand x - with your affiliate
link - will help them achieve better results or that
you've found that this brand is better than that brand, or
something along those lines.
If you are promoting several products within one article,
spread them about throughout the text, but make sure that
your article doesn't become one big advertisement - and
avoid promoting too many products within one article. Also
avoid including more than one article in each issue of
your newsletter. You want your visitors attention to
remain focused - and if you give them information overload
in one issue, your chances of making any sales at all
diminish!
It is vital that you use a professional link cloaker. You
do not want your affiliate link to look like an affiliate
link! A link cloaker will change the text of your link,
but when clicked, the linked cloak will take your reader
to the site with the product that you are promoting - and
you will get credit for the sale. Using a link cloaker
also prevents link hijacking - where someone exchanges
your affiliate ID with their own affiliate ID in the link.
Be personable with your readers. Become their friend. Let
them know that you are looking out for them, and that you
are interested in helping them achieve something.
Developing a relationship with your readers is the key to
getting them to trust your recommendations.
Discuss this article in the Affiliate
Marketing forums at ReveNow!
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